• Home
  • Blog
  • About
  • Nora in the News
  • Coaching
  • leadership-development
  • Contact Nora
  • FAQ
  • Favorite Resources

Nora in the News

The ET Project

Today, we're flying into the USA, and reviewing a new book from our guest, Nora Bouchard. As a master-level coach, Nora is highly skilled in creating opportunities for C-suite and other senior executives to discover personal solutions to their leadership challenges. Nora enables emerging leaders to be more effective as they transition from doing to leading. She begins by creating trust with each leader through an easy-going, comfortable dialogue, ensuring coaching goals are in alignment with the organization's direction. She works with the leaders to create new mindsets and behavior changes necessary to achieve those goals. To ensure sustainable long-term progress for the individual and the organization, Nora capitalizes on the leader's innate strengths, personal values, and personal commitment to success. M. Nora Bouchard, as you will often read about, is an accomplished executive coach with more than 25 years of experience. Visit the C4C website to gain full access to the transcript, show notes, and guest links. Coaching 4 Companies

Learn more

The Self-Leadership Lab

Are you a newly promoted leader who feels unprepared for what leadership actually requires? Most new leaders think success is about hitting KPIs, driving performance, and proving competence. But what if the real work of leadership has nothing to do with metrics on a dashboard and everything to do with the metrics you never show anyone? In this episode of Self-Leadership Lab, I sit down with executive coach and author Nora Bouchard to discuss her powerful concept of Hidden Metrics; the private standards we set for ourselves that shape how we lead, connect, and grow. We explore: • Why technical high-performers struggle when promoted • The difference between your team and your squad • The three core fears that drive toxic leadership • Why presentation problems are often confidence problems • How hidden metrics create authentic, sustainable leadership growth • The danger of chasing KPIs while neglecting self-leadership • Why connection, not competence, often determines promotion Nora shares powerful real-world coaching stories, including: • A VP terrified of presenting to executives • A top performer who couldn’t get promoted because “no one really knew her” • A sales leader who secretly mentored others against her boss’s direction This conversation goes to the heart of what we talk about on this show: If you don’t lead yourself first, you cannot effectively lead others. Hidden Metrics aren’t about abandoning performance. They’re about aligning performance with identity, values, and belief. If you’re stepping into leadership, or struggling in it, this episode will change how you measure success. About Nora Bouchard Nora Bouchard is an executive and leadership coach with decades of experience working with C-suite leaders and emerging managers. Her new book, Hidden Metrics: The Coach’s Secret to Success That Really Matters, releases soon. Pre-order and learn more: https://mnorabouchard.com/ https://www.linkedin.com/in/mnorabouchard/
Learn more

Famous Interviews with Joe Dimino

Welcome to a new edition of the Famous Interviews with Joe Dimino series. In this episode, we talk with leadership coach, author, speaker, and advocate for leaders at all levels, M. Nora Bouchard.
With more than 30 years of experience developing leaders, Nora provides practical insight and intuitive questions that unlock breakthrough thinking. She has a rare ability to see what her clients can’t see on their own—helping leaders move toward the goals that truly matter.
Her latest book, Hidden Metrics: A Coach’s Secret to Success that Really Matters, is designed for newly promoted leaders—whether it’s your first promotion or your fifth. The book reveals the unspoken expectations and invisible standards that often come with a new title, and how to successfully navigate them with clarity and confidence.
In this wide-ranging conversation, we explore leadership development, executive presence, growth mindset, career transitions, and the hidden rules that shape professional success. If you’re stepping into a leadership role—or preparing for one—this is a conversation you need to hear.
Enjoy this insightful and empowering interview.

Learn more

Mind Over Masculinity

In this Mind Over Masculinity episode, host Avik talks with executive and leadership coach Nora Bouchard about the hidden metrics men get judged on at work. The conversation breaks down silent rules after a promotion. Like being “fearless” staying emotionally shut down and acting like you never need help. Nora explains how real leadership performance is built through relationships self-awareness and healthy support systems. Plus practical tools for handling workplace fear without spiraling.

Marketing Moms Podcast

What if the key to your success at work isn't on any performance review? Executive and leadership coach M. Nora Bouchard introduces the concept of Hidden Metrics — the internal gauges built around your values, strengths, and what truly drives you, not your boss's KPIs or your company's SMART goals. Nora breaks down her simple equation for uncovering yours, tackles whether you should ever share them with your supervisor, and explains why defining what matters most to you is actually the fastest path to delivering the results your company demands.
Learn more

The Imposter Syndrome Files

Release date TBD
Learn more

Transformation Station

Release Date tbd
Learn more

Elsplend Realities

In this episode of Elsplend Realities, executive and leadership coach M. Nora Bouchard reveals the “Hidden Metrics” that guide authentic, high-impact leadership. With over 30 years of experience, Nora helps leaders uncover what they can’t see on their own—those unspoken expectations, blind spots, and hidden opportunities that can make or break a career. From navigating promotions and office politics to aligning your work with your true vision, this conversation is packed with practical insights for anyone looking to lead with clarity, courage, and purpose.
Contact Nora
© Copyright 2026 Bouchard Executive Coaching Ltd. All rights reserved. All registered trademarks herein are the property of their respective owners.

We use cookies to enable essential functionality on our website and analyze website traffic. For more information, read our Cookies and Privacy Policy.

Your Cookie Settings

We use cookies to enable essential functionality on our website and analyze website traffic. For more information, read our our Cookies and Privacy Policy below.

Cookie Categories
Essential

These cookies are strictly necessary to provide you with services available through our websites.

Analytics

These cookies collect information that is used in aggregate and in an anonymized form to help us understand how our website is being used and how effectively our site is performing.